SERVICES
Brand Evolution, Management And Defense.
The 3 Critical Elements of Online Branding
In the digital world, change constantly happens, and brands need to adapt. There are three elements that can enhance the public image of a company or individual: brand evolution, management and defense.
At Reputation Control, we harness these elements as our core services, maximizing the impact your brand has upon you as an individual or a company.
Brand Evolution
Strong, healthy brands are constantly evolving to more closely match how the company or individual is perceived online. Here’s how we make that evolution a reality:
- Branding Profiles, Competitive Analysis and Positioning, and Online Media Resources
- Customer Demographics, Pain Point Analysis, Content Guidelines and Adjustments, Social Media Messaging, Influencer Contacts and more.
Brand Management
To keep your brand strong and growing, we provide custom brand management solutions tailored to individual or company needs. Our services include:
- Strategic planning and campaign development
- Content creation for articles and blogs
- Media influence initiatives
- Monitoring the online conversation around your brand
- Real time updates
- Comprehensive reporting and more
Brand Defense
We believe every brand has the right to an accurate image online. Should your brand come under attack or experience an unforeseen crisis, we offset the negative and emphasize the positive to ensure your audience understands who you or your company really are.
Our brand defense services include:
- Suppressing negative content
- Optimizing existing positive content
- Creation of new positive and neutral content
- Social influence initiatives
- Long-term strategies to protect against future attacks
- Sophisticated counterattacks